This is no secret; COVID-19’s impact on Spanish society is indeed huge, which forces the entire social interaction plan to transition from one instant to another. In this case, logically, it has also begun to change the Spanish economy and business methods. Due to the nature of the business, one of the industries most affected by this epidemic is the promotion of products and services at trade fairs held in the Spanish fairgrounds.
This is an excellent tool to effectively understand customer needs and promote many products or services. This is the right time to apply innovation and creativity in the organization of trade fairs and booth design. These venues include IFEMA Madrid, Fira Barcelona, Feria Valencia, Bilbao Exhibition Center and other exhibition halls. The main purpose of this is to provide exhibitors with different possibilities in order to face the reality imposed by COVID-19 in an appropriate manner and to continue their activities.
The impact of the fairgrounds on the economy
One of the main purposes of using booth design at trade shows is to show new products or services directly to potential customers. This strategy allows direct interaction to understand the acceptance of the product or service and possible future improvements. This is not only related to the benefits that companies obtain through self-improvement, but also to the interests of companies that organize exhibitions and congress to sustain the local economy. Obviously, since the emergence of COVID-19, the implementation of social alienation has prevented such interaction at the booth in the last months.
According to this logic, the avant-garde company chose to use new tools and strategies to organize the event, combined with all the experience of the event organization company. The purpose is to take all normal measures as soon as possible to ensure the safety of employees and customers, so as return to normal as soon as possible while ensuring economic activity.
How should be like the exhibition booth design according Adam Expo Stand
The potential main concern among the population, especially as it returns to normal, is the possible outbreak of COVID-19. Therefore, in addition to the use of technology and other issues of interest, it is important to take certain measures to ensure social isolation in daily life. Many companies already promote all of their products or services based on innovative technologies. Therefore, the exhibition booths design for exhibitions and events must be reopened in accordance with the strictest hygiene control measures.
One of the basic aspects is to maintain social distance, for which different strategies can be used. The use of acrylic partitions can well prevent people from directly interacting at the exhibition booths, also signal lines, limiting people’s improper behavior. It is also important to have custom booth design to ensure proper air circulation and avoid the accumulation of pollutant particles inside. Creative booth design is important to consolidate the new normal.
Exhibition booth design and technology
One of the biggest allies against the new coronavirus is the use of technology. In order to save life’s on medical centers, this was crucial. However, technology has evolved a lot, so new booth designs have emerged, which have brought many benefits. At this time, one of the most needed technical products is a manual thermometer, used to determine whether a person has a fever before entering any space. In this case, correspond to fairgrounds. Sensors can be used to measure space capacity. Therefore, the number of people who can circulate in a certain area can be determined.
The use of ultraviolet lamps has also become more and more common. In the case of trade show booth, its application must use a lamp for each compartment to control viruses and bacteria in areas with high population mobility.
Companies specialized in exhibition stands design, production and buildup, such as Adam Expo Stand, will apply all hygiene regulations and continue to provide services with the utmost dedication and professionalism in the new normality.
Future prospects: Fairgrounds and COVID-19
There is no doubt that trade fairs are an essential part of the economy. Therefore, the restart of trade fairs with new plans to take all measures to protect exhibitors from possible infection by COVID-19 in the coming months. In fact, control of the spread of the virus depends on people’s compliance with established regulations. If you use auxiliary tools to control key points, it can be easier and more acceptable. The pandemic caused by the coronavirus has caused changes in all life aspects, and activities at the fair have not been spared. However, this can only be overcome through the adaptation process, which does benefit everyone.
The key to success will be to instill a lot of awareness in all care that must confront this emerging disease.
Moreover, in exhibition booth design at fairgrounds such as IFEMA Madrid, Fira Barcelona, Feria Valencia, Bilbao Exhibition Center, the addition of new tools will facilitate the launch of the Expo.
We are at a moment of profound change, so adaptation and innovation will be the base to successfully overcome this situation and restore the Spanish economy.